DESIGN & MARKETING

Stevens School of Business

As an original member of the Stevens School of Business communications team, led the school’s comprehensive rebrand to ensure all marketing, communications, print, and digital assets aligned with updated brand standards. Developed a cohesive visual identity across channels by designing a wide range of materials—including reports, booklets, social media graphics, flyers, and other internal and external marketing collateral—that strengthened the school’s brand presence and storytelling.

Conference Creative & Marketing Leadership

Experienced in leading creative direction and marketing strategy for national and international conferences—overseeing communication initiatives, email campaigns, digital outreach, and social media promotion. Designed and created marketing assets for LMDE 2023 & 2025, MAACBA 2023, and CIEFr 2024. Skilled in developing cohesive visual identities and producing a wide range of marketing materials that elevate event visibility and engagement. Collaboration with vendors, partners, and institutional teams ensures brand consistency and seamless execution across all platforms, resulting in dynamic, story-driven event experiences that connect and inspire audiences.

Print Design for Annual & Strategic Reports

Experienced in designing annual and strategic reports for organizations like CRAFT and the Stevens School of Business involved transforming complex numerical and financial data into clear, visually engaging communications. Each report required balancing analytical precision with creative design—crafting layouts, data visualizations, and infographics that made technical insights accessible to diverse audiences in business, technology, and finance. The result: visually cohesive publications that not only inform but also strengthen institutional storytelling and impact.